Source Citation: Mathios, Alan, Rosemary Avery, Carol Bisogni, and James Shanahan. "Alcohol portrayal on prime-time television: manifest and latent messages." Journal of Studies on Alcohol 59.n3 (May 1998): 305(6). Student Resource Center - Gold. Thomson Gale. Centennial High School (MD). 3 Jan. 2007 http://find.galegroup.com/ips/infomark.do?&contentSet=IAC-Documents&type=retrieve&tabID=T002&prodId=IPS&docId=A20594653&source=gale&srcprod=SRCG&userGroupName=elli29753&version=1.0.
Researchers conducted a study to explore the frequency of alcohol messages embedded in prime-time television. Their findings demonstrated that alcohol use applied to all characters, including adolescents. It revealed that adolescent alcohol use is portrayed more with negative characters than positive. However, it also revealed that adult characters involved in alcohol, who may serve as role models, on average had positive personalities.
1 comment:
This article sounds like an issue. Is this where your research has led you? To the issue of adolescent abuse of alcohol? Because looking over a few of your other articles, they seem to focus on medical/rehabilitation topics within alcoholism, and I'm wondering what issue(s) you're finding within this topic.
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